Sources
that add up
See exactly where your calls come from. Create a source for each channel, attach the numbers that belong to it, and measure which channels drive your most valuable conversations.
What are Sources?
A source is a channel that sends you calls — Google Ads, organic search, a referral partner, a social campaign. Give each one a name, a type and a colour, then attach the phone numbers that belong to it. From then on, every call to those numbers is credited to the right channel.
At a glance
Your channels, summarised
The top of the sources page keeps three live totals in view as you work.
Total Sources
6
Active Sources
5
Attached Numbers
14
Your sources
Every channel in one list
Each source shows its type, how many numbers are attached, and its status. Search, filter by type or status, and toggle a source on or off in a click.
| Source | Type | Numbers | Status | Created |
|---|---|---|---|---|
|
Google Ads
|
paid | 5 numbers | Active | Jul 08, 2026 |
|
Organic Search
|
organic | 4 numbers | Active | Jul 08, 2026 |
|
Partner Referral
|
referral | 2 numbers | Active | Jul 08, 2026 |
|
Instagram
|
social | 3 numbers | Inactive | Jul 08, 2026 |
Set it up once
Create a source and attach numbers
Name the source, pick a type and colour, then tick the phone numbers that belong to it. From that moment every call to those numbers is attributed to this channel.
- Six types: organic, paid, referral, direct, social or other
- A colour so each channel is easy to spot in the list
- Attach as many phone numbers as the source needs
- Active or inactive status you can flip any time
2 selected
FAQ
Common questions
What is a source?
A channel that sends you calls — like Google Ads, organic search, a referral partner or a social campaign. You give it a name, a type and a colour, then attach the phone numbers that belong to it.
How do sources attribute my calls?
When you attach a phone number to a source, every call to that number is credited to the source. That tells you which channels drive your most valuable conversations.
What source types are available?
Organic, paid, referral, direct, social and other. Each type is colour-coded in the list so you can scan your channels at a glance.
Can I turn a source on and off?
Yes. Every source has an active or inactive status you can toggle with one click, and you can filter the list by status or type at any time.
Can one number belong to a source and a workspace?
Yes. A phone number can be assigned to a workspace and a flow for routing, and attached to a source for attribution — the two work independently.
Know which channels pay off
Attribute every call to its source and put your budget where the calls come from.